Archive for March, 2009

Polartec® Scufoneda

March 30, 2009

This terrific report just in from Alessandro in Italy about a cool Polartec®-sponsored telemark ski event.

scufoneda-105Polartec® Scufoneda

The 12th Annual Telemark & Freeride week in Moena, March 1- 8, 2009

This huge International event was the result of the partnership between the Scufons Club and the legendary Polartec® brand: its focus being the Freeride Cup and the Italian FISI Telemark Championship.

The Polartec®-Scufoneda is a Telemark and Freeride event that takes place during the first week of March.  It attracts hundreds of Telemark and Freeride skiers to Moena in Val di Fassa, Dolomites as well as drawing those keen to enjoy the unique nature of the Val di Fassa, from Alpine and Randonees skiers to Snowboarders.  Skills levels aren’t a barrier either with both experts and amateurs invited to enjoy a wonderful week traversing the breath-taking Dolomites.  A full schedule of events offers backcountry trips, product demos, big sporting events as well as hosted entertainment and debate revolving around the topics of mountain and the outdoors.  Particular attention was dedicated to mountain safety courtesy of the Mountain Guides of the State Police who took onlookers through their paces on the proper use of safety equipment.

The Polartec®-Scufoneda event is held on-piste and in the backcountry area around Trevalli (Lusia – San Pellegrino) with daily trips to valleys near Val di Fassa. Apres ski at the Polartec®-Scufoneda is vibrant with crazy nights out, delicious dinners and hosted entertainment all at high altitude.

Daily guided backcountry trips take place throughout the event as well as on-piste trips following the First World War trails.  In true Italian fashion, romance isn’t far away with the ‘the Ski tour of Love’ taking place in the heart of the beautiful Dolomites.

scufoneda-140SCUFONS del COGO: who they are?
The SCUFONS del COGO is a non-profit, non-professional association based in Moena, Trentino that, for 11 years, has promoted the international annual event today known as “Polartec®-Scufoneda – Telemark & Freeride week”.

The Club was founded in Moena, Val di Fassa, in the 90s by a group of Telemark enthusiasts and, thanks to passion and motivation; it introduced the “free heel’ ski technique to locals and tourists. Telemark ski started in Norway in 1800 and has recently been re-discovered.  Since its first event, the Scufoneda established itself as a point of reference for Telemark fans all over the world.  Today Freeriders hold it in high esteem too. Initially events were dedicated to “Vintage Telemark”, today annual events focus on guided backcountry trips that take in extreme, difficult and steep terrain all under the watchful eye of the local Mountain Guides who ensure participants are safe.  The certified guides are also responsible for sharing and teaching avalanche prevention and safety basics. The ‘Safety in the Backcountry/Mountains’ theme is constantly on the agenda with debates, group discussions and real life exercises for all ages.  Overviews on Polartec® high-performance fabrics and other advanced materials engineered for the outdoors are also an agenda staple.

The Freeride Cup
It has taken place on March 7th on the North side of the Col Margherita- Passo S. Pellegrino, with the participation of 52 skiers coming from all over the world and in front of a crowd of telemark, snowboard and freeride’s enthusiasts.  A spectacular event that has offered incredible emotions and performances.

Absolute winner for the 3 disciplines (telemark, snowboard, freeride): Matteo Delfrancesco – ITALY (1’ 36”)fototonina-6

The Italian FISI Championship of Telemark
The 8 of March has been the turn of the second edition of this big event recognized by the Italian Ski Federation,  which has taken place in Moena – Lusia. The public was numerous, including the most passionate “free heel” skiers as well as all types of outdoor enthusiasts. The competition – which is valid for the Italian Championship and as final manche of the Italian Cup circuit – has seen the participation of 50 skiers. The route was extremely difficult and articulated, with a number of spectacular challenges.cusini-christian

Absolute winners:        Men category – Nicola Cusini (Italy) – 1,23”92, Women category – Linda Vidori (Italy) – 1,30”73


Today’s Fabrics – Tomorrow’s Environment

March 25, 2009

_ger518112March 19, 2009 – Polartec hosted a media event at The Loft and Garden in Rockefeller Center, New York City to celebrate their new collection of environmentally friendly fabrics. Fall 2009 garments from the best performance clothing brands in the world were on display to highlight the range of recycled content Polartec fabrics now available including super lightweight 100% recycled content Polartec Power Dry to super warm Polartec Classic 300 with 87% recycled content.

Andy Vecchione, President of Polartec, LLC, kicked off the evening by discussing Polartec’s long-term commitment to sustainability. Polartec first offered recycled fleece over 15 years ago and in 2009 almost 30 percent of Polartec’s total production will be recycled fabric – saving at least 38 million pounds of CO2 annually.

Andy then passed the mic to newly minted author, Aspen local and old friend, Auden Schendler. Auden, who works as the environmental director for the Aspen Ski Co, just published his first book Getting Green Done, a fascinating look from the front lines of the sustainability movement. Auden began his talk by comparing his Harris Tweed jacket to Polartec and had the crowd engaged and laughing from start to finish.


Andy Vecchione

Andy Vecchione

Auden Schendler

Auden Schendler

Gear Junkie Gets High on Polartec

March 17, 2009

gearjunkie-logoStephen Regenold, the Gear Junkie, has a terrific write-up on three different jackets featuring Polartec fabrics on the Outside Blog today. Check out his review of the Shift Welder with Power Shield®, the 66 Degrees North Mosfell with Thermal Pro® and the Arc’teryx Gamma SV with Polartec Power Shield® here.