Archive for June, 2009

APEX Winner Spotlight – Core Concepts Plush Pullover

June 29, 2009


Core Concepts Plush Pullover
Featuring Polartec® Thermal Pro® fabric, the Plush Pullover from Core Concepts provides lightweight, moisture-wicking warmth, making it the perfect insulation layer no matter what you’re doing – whether it’s a double diamond ski run or a double tall latte. MSPR $80.


APEX Spotlight – Burton Polartec® Power Stretch® gloves

June 25, 2009

APEX_09Logo_2C BurtonPowerStretch These lightweight Burton gloves feature four-way Polartec® Power Stretch® fabric and sticky rubber palms, making them the perfect choice for spring riding in the park. MSRP $20.

APEX Winner spotlight – Arc’teryx Strato Jacket

June 24, 2009

ArcteryxStratoAPEX_09Logo_2CDesigned for snowsports devotees seeking layering warmth and comfort, the Strato Jacket is made with distinctively textured 64% recycled-content Polartec® Thermal Pro® Cobble fleece. This relaxed fitting jacket breathes well and wicks moisture, crossing easily from casual to active terrain. MSRP $175.

North American APEX Award Winners Announced

June 24, 2009


Polartec® is excited to announce the North American APEX Design Award winners for 2009. This prestigious award goes to the best-of-the-best Polartec® based garments that will be available to consumers in fall 2009. Winners are selected based on the style, function and fit of the garment as well as the most innovative and appropriate uses of Polartec® fabrics in the designs. This year’s winners range from a 100% recycled content baselayer, to a technical winter cycling jersey, to a recycled fleece canine coat. And the winners are:

• Arc’teryx Strato Jacket – 64% recycled Polartec® Thermal Pro®

• Burton Polartec® Power Stretch® Gloves – Polartec® Power Stretch®

• Core Concepts Plush Pullover – Polartec® Thermal Pro®

• Cutter Tech Knickerbocker – Polartec® Power Shield® with Hardface®

• Eddie Bauer First Ascent Point Success Jacket – Polartec® Wind Pro® and Polartec® Power Stretch®

• Kathmandu Ltd Hub and Velodrome Cycling Jackets – Polartec® Wind Pro® with Hardface® and Polartec® Power Stretch®

• Mountain Hardwear Polartec® Power Stretch® Jacket – Polartec® Power Stretch® with Hardface®

• Patagonia Capra Jacket and Hoody – 79% recycled Polartec® Thermal Pro®

• Patagonia Phil’s Fleece – 51% recycled Polartec® Thermal Pro® with 40% raw wool

• Peckham USMC FR Grid Fleece Shirt – Polartec® Power Dry® Flame Resistant

• Ruff Wear Dog Gear Climate Changer™ Fleece Jacket – 87% recycled Polartec® Classic 200

The North Face El Cap – 100% recycled Polartec® Power Dry®

In addition to a Tiffany crystal award and bragging rights for a year, winners can participate in a custom hangtag program promoting these products at the consumer level. Polartec® also provides additional marketing support through product placement with media and events. Past winners can testify that the Polartec® APEX Design Award drives sell-through.

Eco-Champion Round 2 voting is underway

June 19, 2009


The 25 finalists for The North Face/Polartec® Eco Champion contest have been chosen and voting is underway online. A $15,000 donation is on the line for the winning green charity and $1,000 shopping spree at for the winning entry.

Check out the contest here. So far it’s a tight race between a couple of Riverkeeper organizations, the Audobon Society of Portland and ConservationNEXT. All of the finalists are incredibly worthy causes and people making a difference in our world. Thanks for your inspiration and good luck!

Back from Namibia

June 10, 2009


Just got back from Namibia yesterday and wanted to send off a quick note to let you all know that we made it– back safe, up a big route (FA Southern Crossing, 1300 ft 5.11+, V, granite crack extravaganza), back without a scorpion bite or snake bite among us. I’m putting together a press release that I will shoot off either today or this weekend that you can post up on websites and release. Stay tuned for that as soon as possible– for now I wanted to just say hi, AND, moreover, thanks. It was amazing to have this much support on this project. I can’t wait to tell you more

Cheers, Majka

Polartec Challenge Winner Returns from Namibia with a First Ascent

June 9, 2009

_MG_1462On June 1st, Majka Burhardt, Peter Doucette, and Kate Rutherford completed Southern Crossing: a 1300-foot 5.11+, grade 5 rock climbing first ascent on the Brandberg, Namibia’s highest peak. But that’s only part of the story. There’s also a 2,000+ year-old painted giraffe, 108-degree temperatures, eight days at 15km/hour over washboard roads, scorpions, laser sharp granite cracks, crumbling granite faces, cobras, realized conservation, weathered maps, and rugged mountain passes.

Forty-two days ago, I went to Namibia expecting to climb, explore, and push my understanding of how curiosity, ambition, and adventure work vis a vis culture. I knew all of these components would come into play during the month long trip, I just didn’t know the formulation. In the north, where we’d originally planned to climb the most, our best moments came from sitting in the shade of an Acacia tree with a group of Himba women painted in red ochre and butterfat. Himba, Afrikaans, English, Spanish and Portuguese were spoken, but often hand gestures and figures drawn in the sand gained us the vital information we sought. Further south, on the Brandberg, we scraped through the dirt, bushes, and bird refuse that guarded our perspective line for three days to get to what we hoped would be a way up. Each day, we looked for a way for this country, the “easy Africa,” to give us portals to a higher stance, a greater understanding, or a smooth road. We eventually found all of them.

Stay Tuned for Words and Images From:
Majka Burhardt, writer and speaker.
Gabe Rogel, photographer.
Chris Alstrin, filmmaker.

Namibia 2009 was supported, in part by The Polartec Challenge Fund and the Mountain Grant Program of the Banff Centre, with additional support provided by Patagonia, Osprey Petzl, Outdoor Research, Clif Bar, and Scrapa.

zebras KR

gear MB

team. CA
*I share this news with a heavy heart in light of the recent news about Jonny Copp, Micah Dash, and Wade Johnson. Just over a month ago, Jonny and I high-fived a send off for our respective expeditions and promised to trade stories when we got back. As most of you know, those are stories we will now not have a chance to hear. When my father heard the news on the radio he called me and asked me one question: “How do you make sense of this in your world?” I told him the only answer I have. “I don’t.”

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RedFox Adventure Race 2009 powered by Polartec®

June 9, 2009

Check out this update from Polartec Russia…

Polartec® is proud to become the official partner and supporter of the RedFox Adventure Race 2009 – the biggest Russian adventure race of the year. Among the participants from Russia there will be a team from Ukraine, Latvia, Sweden, Belorussia and Turkey.

RedFox Adventure Race

Adventure racing  is a new to Russia and outdoor gear manufacturer Red Fox is organizing races with the aim to popularize and develop the extreme team sport.

In the RedFox Adventure Race 2009 powered by Polartec®, athletes will compete in mountain running, navigation, river rafting, sea rowing, rock climbing, mountain biking and even rollerblading, non-stop for 48 hours.

Polartec® fabrics are used for the production of garments by many popular Russian brands. RedFox is one of the first Russian brands to utilize Polartec® fabrics to produce a wide range of garments, starting from thermo-underwear. Our successful and growing 15-year long partnership with one of the leading outdoor brands in Russia now enters in-to the new phase: cooperation to support sports.