Archive for the ‘News’ Category

Eco-Champion Round 2 voting is underway

June 19, 2009

polartec_zipper_2x21

The 25 finalists for The North Face/Polartec® Eco Champion contest have been chosen and voting is underway online. A $15,000 donation is on the line for the winning green charity and $1,000 shopping spree at http://www.thenorthface.com for the winning entry.

Check out the contest here. So far it’s a tight race between a couple of Riverkeeper organizations, the Audobon Society of Portland and ConservationNEXT. All of the finalists are incredibly worthy causes and people making a difference in our world. Thanks for your inspiration and good luck!

The North Face® and Polartec® Launch Eco Champion Campaign to Promote Green Living with $15,000 Grand Prize

February 18, 2009

The North Face®, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, and Polartec®, the creators of the highest performance textiles available, announce the launch of their ‘Eco Champion’ program. The campaign, designed to recognize passionate people improving the environment, will honor an ‘Eco-Champion’ with a $15,000 donation made in their name to a chosen green cause and a $1,000 gift certificate to The North Face® online store.

ecochampionlogo“The Eco Champion campaign is a celebration of those individuals who dedicate their lives to making a difference in our world,” states Nate Simmons, Director of Marketing for Polartec. “Both Polartec and The North Face are committed to reducing their environmental impact through programs like the recycled Polartec fleece in The North Face Denali jacket, and we are thrilled to recognize others who embrace the world we live in.”

The ‘Eco Champion’ program is a two-round campaign, created and managed by social media advertising network, Brickfish®. The program invites entrants to submit videos, photos or blogs showcasing people who deserve special recognition for their efforts to improve the environment. Twenty-five finalists, selected by The North Face® and Polartec® from round one, will advance to round two. Of the twenty-five finalists, one grand prize winner will be selected through online voting to receive a $15,000 donation made in their name to a green cause of their choice plus a $1,000 gift certificate to The North Face® online store. In addition to the grand prize winner, The North Face® and Polartec® will also award the second and third place winners with donations made in their names.

“The health of our planet and the outdoors is an integral part of The North Face brand,” said Letitia Webster, Director of Corporate Sustainability for The North Face.  “We are thrilled to partner with Polartec for the ‘Eco Champion’ challenge to offer such a powerful program in recognition of the individual contributions of committed people and demonstrate the tremendous collective input we can all have.”

tnf-denaliAll twenty-five ‘Eco Champion’ finalists will receive a new Denali jacket by The North Face. The Denali, which debuted in 1989, helped introduce the warmth and functionality of Polartec® fleece to the world. A certifiable classic, the jacket has sold millions of units and can be found everywhere from Everest base camp to college campuses worldwide. This year, The North Face has switched the Polartec® fleece in the Denali to a new, recycled Polartec® Classic 300 fleece, which contains 87 percent recycled content. The new Denali will save the energy equivalent of approximately .83 gallons of gas and 33 pounds of carbon dioxide per jacket versus a jacket made using virgin polyester fleece.

The ‘Eco Champion’ campaign ends March 18.  For complete details, click here.

Introducing POWERCARE

February 5, 2009

aimg_4153Polartec® and Kenyon Consumer Products, LLC, recently inked a deal to offer a new line of fabric care products. Polartec® POWER CARE™, is a complete line of fabric treatments formulated specifically for Polartec® fabrics and recommended for all next-to-skin, insulation and weather protection garments. The current line includes two different wash-in treatments for base layers and outerwear, and two Durable Water Repellent (DWR) treatments for fleece and shell garments. The product line is offered exclusively through Kenyon Consumer Products of West Kingston, RI and will be available to purchase at Polartec retailers across the country.

“Polartec POWER CARE is a natural brand extension for us,” states Polartec North American Marketing Manager, Allon Cohne. “Just as consumers prefer original manufacturer parts for cars or appliances, Polartec POWER CARE is designed by the creators of the fabric to optimize performance and extend the life of Polartec-based garments.”

POWER CARE products are water-based, fragrance-free, solvent -free and contain no ozone-depleting chemicals or fluorocarbons. POWER CARE was designed specifically for Polartec® fabrics but will clean and help to regenerate any performance fabric. The treatments are easily applied in home washing machines or sinks. The full line of POWER CARE includes:

BASE LAYER CLEANER – A wash-in treatment for base layer garments or thermal underwear that cleans and reduces odor, while maintaining the fabric’s original feel and wicking properties.

OUTERWEAR – A wash-in treatment for midlayer, outerlayer, insulating layers and shell garments that cleans and reduces odor, but does not remove water repellency or reduce loft/insulation.

FLEECE+DWR – A wash-in treatment that restores water repellency and promotes quick drying while maintaining the garment’s loft and insulating properties.

SHELL+DWR – A wash-in treatment for hard shell and softshell garments that maximizes water shedding to allow moisture vapor transfer in breathable fabrics.

Polartec POWER CARE treatments will be available in stores in Spring 2009.

2009 Polartec Challenge Grant Recipients Announced

January 21, 2009

The annual Polartec® Challenge Grant award recipients have been announced. A total of $14,000 will be granted to three separate expeditions in 2009: a climbing and cultural expedition to Namibia, a trip to Everest to focus attention on the impact of climate change on Sherpa culture, and a climb up the Carstensz Pyramid as part of 12-year-old Jordan Romero’s quest for the Seven Summits.

The first grant recipient is climber and writer Majka Burhardt. This spring, Burhardt will lead a small team of climbers into Namibia in the heart of Africa where they will attempt a first ascent on Van Zyl, a sheer, 2,000-foot granite face. Along the way, Burhardt’s team will document and interact with the Himba, an indigenous pastoral tribe whose way of life if threatened by western influence.

Majka Burhardt

Majka Burhardt

The second grant is awarded to Himalya Alert, an expedition to Everest led by renowned Dutch adventurer and freelance writer, Bernice Notenboom. The objective of the expedition will be to report on climate change in the Himalaya and its profound impact on the Sherpa culture.

Bernice Notenboom

Bernice Notenboom

The final grant recipient is Jordan Romero from Big Bear, California who, at the age of 12, has already climbed the highest peak on five different continents. This summer, Romero intends to climb the Carstensz Pyramid in Indonesia, leaving only Mt. Vinson in Antarctica and Mt. Everest on his list. In his attempt to become the youngest person to climb the Seven Summits, Romero has become a role model for and mentor for other children, speaking at schools about climbing, exercise and the outdoors.

Jordan Romero

Jordan Romero

“The Polartec Challenge celebrates the cultural and environmental aspects of adventure,” states Director of Marketing, Nate Simmons. “We believe Majka will draw mainstream attention to climbing in Africa; Bernice will use her trip as a powerful vignette on the impacts of climate change; and Jordan Romero will inspire a whole new generation of mountaineers.”

In addition to the grant money, all of this year’s Polartec® Challenge winners will be fully outfitted with Polartec® garments, designed to keep them warm, comfortable and dry in the harshest of climates.

About the Polartec® Challenge Grant
The annual Polartec® Challenge Grant seeks to assist frugal, low impact teams who respect the local culture and environment and serve as role models to outdoor enthusiasts worldwide. Applications are evaluated on the basis of their vision, commitment and credibility. Past recipients of the Polartec® Challenge Grant include outdoor pioneers and adventurers such as Conrad Anker, Jimmy Chin, Steve House, Marko Prezelj, Andrew McLean and John Shipton.

Fall 2009 Fabrics Preview

January 11, 2009

In 2009, Polartec will continue to support and expand its collection of recycled content, “reduced footprint” fabrics. Using at least 50% recycled polyester in these styles (and in some cases up to 100%), Polartec leads the market in high performance, no-sacrifice, recycled-content fabrics ranging from base layers, to insulation, to soft shell outerwear. Recycled polyester yarn requires significantly less energy to produce and subsequently saves large amounts of CO2 emissions when compared to virgin polyester.

Debuting in Fall 2009, is a new honeycomb pattern Polartec® Thermal Pro® with 64% recycled content that will appear in the Arc’teryx Strato Jacket and the Roldal from Norrona.

Arc'teryx Strato with Honeycomb Thermal Pro

Arc'teryx Strato with honeycomb Polartec® Thermal Pro®

Houdini will introduce multiple new garments made of recycled content Polartec® Wind Pro® with Hardface® technology including the Men’s Hardface Houdi, the Women’s Slipstream Houdi and the classically tailored, Men’s Blizzard Blazer.

Polartec’s highly breathable softshell collection, Polartec® Power Shield®, continues to expand with the introduction of lightweight Polartec® Power Shield O2® fabric in the Arc’teryx Endo pullover and Zeta jackets. The new, lightweight Polartec® Power Shield O2 fabric perfectly compliments the highly successful and more thermal versions of Polartec® Power Shield O2® in the Hercules and Griffon jackets. The Endo is designed for aerobic activities in a range of conditions with excellent venting, wicking and weather protection. Haglofs features Polartec® Power Shield® stretch wovens with Hardface Technology® in the Paze jacket and tights collections, optimized for cold-weather aerobic activities.

Also known for its perfect balance of breathability and weather protection, Polartec® Wind Pro® with Hardface Technology® comes to market in a beautiful new Norrona Lyngen  jacket and Scapegoat’s custom print Sundowner and Daybreak jackets. High loft versions of Polartec® Wind Pro® appear in the urban chic Embla and Stormur Coats from 66 North.

Scapegoat Sundowner featuring Polartec® Thermal Pro®

Scapegoat Sundowner featuring Polartec® Thermal Pro®

Norrona Lyngen (Women's) with Power Shield

Norrona Lyngen featuring Polartec® Wind Pro® with Hardface®

Patagonia’s Phil’s Fleece is a great example of Polartec’s expanding wool collection. Now in addition to the wool/poly blended Polartec® Power Dry® fabrics, wool blends are appearing in insulation layers with the introduction of Polartec® Thermal Pro® with Wool. 66 North will introduce a jacquard knit wool/poly blend Polartec® Thermal Pro® hoody in the Akrajfall and Por jackets. It has also been rumored that in 2010, Polartec may have 100% Merino wool fabrics to choose from in a variety of weights.

Patagonia Phil's Fleece featuring Thermal Pro with Wool

Patagonia Phil's Fleece featuring Polartec® Thermal Pro® with Wool

As always, Polartec® continues to deliver an ever-expanding collection of unique textures and finishes. A new collection of fabric geared toward the “technical sweatshirt” hits the market in The North Face Cooper Hoody, Saucony’s printed Polartec® Thermal Pro® Zip Hoody, as well as the Urdur and the Logn Zipped Sweat Hoody and Sweat Pants from 66 North. Polartec® Thermal Pro® sweater knit styles, including a mini cable knit and rib sweater, will appear in collections from Marmot, Norrona, Henri Lloyd and Bergans.

Saucony Thermal Pro jacket

Saucony Polartec® Thermal Pro® jacket

marmot-clo

Marmot Clo Hoody with Polartec® Thermal Pro®

Free CASH! Polartec Challenge Expeditions Grant

October 28, 2008
Andrew McLean celebrates after skiing the Polar Star Couloir with assistance from a Polartec Challenge Grant

Andrew McLean celebrates after skiing the Polar Star Couloir with assistance from a Polartec Challenge Grant

For seventeen years, the Polartec® International Challenge Grant has supported expeditions and adventures to every corner of the Earth. Applications for the $10,000 grant are now available for 2009 expeditions.

Learn more here.

Apply here.

And more from TetonAT: Free CASH!!! Polartec Challenge Expeditions Grant